You assume all bands unleash their best and most potent song on ears for their debut single, uncage their most virulently attractive proposal to whip up attention and appetites. The following question is always can they back it up next time. Well that query offered has been dynamically answered when it comes to British band A Billion Lions. Earlier this year, they exploded on the imagination with Torquay, a song which with contagious ease provided of one of the year’s most invigorating singles so far. Now they return with its successor Doomsday Babies, a just as fiery and tenacious riot of pop rock which sizzles on the senses and explodes in the passions. If their first single lit the fuse to inescapable attraction, prepare to have lustful thoughts with their second.
Formed in 2012, the Leeds/Bradford hailing A Billion Lions soon had the local scene to their feet with their ferociously energetic rock ‘n’ roll. A pair of demo recordings, On My Lover and I’m Free, began an introduction for the band to broader fields via YouTube, that potent tempting backed by an increasingly acclaimed live presence. This led to End Of The Trail Records paying attention and a subsequent link up between label and band, and in due course the release of the acclaimed Torquay and now Doomsday Babies. The former lured strong media and radio attention, as well as a flood of new fans, and it is hard to see any reason why their newest offering cannot emulate and push further that kind of success.
Doomsday Babies opens on a bait of drum persuasion which alone awakes ears with a licking of lips, the brief and singular but potent lure soon joined by sonic caresses and a moody bassline, all courted by an instinctively suggestive hook. It is a masterfully magnetic start which discovers new fiery energy and a melodic haze as again thoroughly impressive and enjoyable vocals come in. Vocally the band is as energetic and resourceful in igniting ears and imagination as anything but within the just as rousing sounds they seem to gain extra angst and zeal. The layers of the song, as its predecessor, reveal twists of garage rock, punk, pop, and numerous more spicy flavours, all woven and honed into something distinct and individual to A Billion Lions, though at times there is a feel of My Red Cell to the track; a positive in anyone’s book we would suggest.
A Billion Lions have not only followed up their tremendous opening song with one of matching quality and thrills but Doomsday Babies reveals just a little more to what seems to be an increasingly expansive sound and imagination. Ahead of debut album Let It Happen which is scheduled for September, Doomsday Babies makes the perfect teaser whilst A Billion Lions simply reinforce themselves one of the exciting new breaths in UK rock.
Doomsday Babies is available from July 13th via End Of The Trail Records.