If you were sitting on a bus and a band leapt on and starting unleashing live their sounds what would your reactions be? If it was Bud Sugar it would most likely be of surprise and delight, as was the result when the British band engaged in such “guerilla marketing tactics” in their home city of Hull in collaboration with bus company Stagecoach. It is just one of the escapades the band is renowned for in supporting and promoting their emerging presence and sound. Now for a broader attention, the band is infesting ears with new single Blinkin’ Thinkin’, a song which quickly shows why such antics have only helped the band entice new fans, that and their well-received self-titled debut album of last year.
Carrying a sound which the band self describes as “Cod Head Skank”, a fusion of ska, reggae, and swinging dance hall shenanigans, Blinkin’ Thinkin’ opens its lure with simple and gentle melodic caresses alongside distinctive vocals. With backing harmonies just as inviting, the song quickly shows it wants to throw off any reins though, which it does with joyful gaiety and energy soon after. In no time the quintet of Bacary Bax, STAN, Dyl, Live Lans, and Reason are spreading infectious rhythms and mischievous hooks around like confetti but in a tight manner which only accentuates their lures and addictiveness.
Across its vibrant body, the track ebbs and flows in its energy with every mellow seducing offered loaded with the promise of juicier treats, beats, and hooks which come the way of the adrenaline sparked roars and a vociferous festivity filled with an array of varied styles and flavours.
Blinkin’ Thinkin’ might have missed the boat in that it is easily a song for the summer but hey autumns can get quite spicy and frivolous too, so get some Bud Sugar down you is our recommendation.
Blinkin’ Thinkin’ is out now on iTunes.
Pete RingMaster 04/10/2105
Copyright RingMaster: MyFreeCopyright
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